Wednesday, October 30, 2019

Adab In Medieval Arabic Literature Essay Example | Topics and Well Written Essays - 500 words

Adab In Medieval Arabic Literature - Essay Example The first Al-Kindi’s argument for the existence of God pertains to the belief on causality. This means that everything that professes existence must have a beginning of existence. In this sense, it is impossible to have a beginning without a cause. Besides, entities to causes are infinite. Therefore, there is a prime cause of infinite elements that trigger other causes. This means that the prime cause must be a true one. The true cause refers to a sole God. According to Aristotle’s arguments, there are four stages of causes. This entails the final, the efficient, the formal and the material causes in terms of vitality. In a nutshell, there are two credible causes in the universe. The first cause is the sincere efficient one since its action springs from nothing. On the other hand, the other causes are intermediate since they spring from other causes. God is the only credible force that acts on other things. The reverse meaning of the same regards the idea that other thi ngs cannot act upon Him. Besides the argument on causality, Al-Kindi argues that everything in the world springs from creation (Kennedy 220). This means that there is a divine being that creates such entities. However, every creation lacks the life of sustaining itself. It must rely on the superior being to feed life into the same. This suggests that every creation is not eternal. The sole eternal being is God since He exists to breathe life into new creations. Similarly, the unicity of God is arguably from the observed nature of beings. The world possesses both irregularity and regularity that interact to create a beautiful working mixture. The world has a sculpture in a sense that does not jeopardize itself. In this sense, there are surprising disparities that coexist to accord a meaningful life.

Monday, October 28, 2019

Rebellion Against Oppression Essay Example for Free

Rebellion Against Oppression Essay How Does Oppression Within â€Å"Like Water for Chocolate† and â€Å"The House of Bernarda Alba† Lead To Unnatural Consequences? In both ‘Like Water for Chocolate’ and ‘The House of Bernarda Alba’ rebellion against oppression is a strong theme, with both Tita and Adela struggling to break free of their mother’s authoritarianism. However, it is important to realise that with both characters, the authors are using them to symbolise their own journeys. Federico Garcia Lorca uses Adela’s strong willed fight against Bernarda Alba to represent the costs of repressing the freedom of others. Likewise, in Like Water for Chocolate, Laura Esquivel uses Tita’s constant battle against Mama Elena to show how women struggle to be heard and how both men and tradition can be strong oppressors. Laura Esquivel employs magic realism throughout ‘Like Water For Chocolate’ to show how Tita’s emotions are transmitted and exaggerated through food. Laura Esquivel presents the supernatural as an everyday event, however not all the characters accept it in the same way as reality, for example Mama Elena remains convinced that Tita is somehow doctoring the food to her own liking, instead of it being ‘magical tears’. Tita lives in a traditional female role, she enjoys cooking and is a selfless nurturer but she lives under a matriarchal rule. A woman who has â€Å"never needed a man for anything†, which leaves the reader questioning why Tita seems to require a man in her life in order to â€Å"alight her matches†. Adela, although fighting for her right for freedom again Bernarda Alba, still believes that she must take orders from Pepe. The traditional roles the mothers have created for their daughters continue even in their rebellion. The men in both books are not particularly strong characters. All leaving the women to suffer for the mess they have created themselves. When Librada’s daughter kills her newborn baby in order to avoid the shame of having sex with someone out of wedlock, â€Å"a big crowd† gather in order to kill her. It is completely unnatural that the woman is being prosecuted for being a â€Å"woman who tramples on decency† as opposed to a murderer. This is an ironic recasting of the Mary Magdalene narrative, which exposes the hypocrisy of Bernarda Alba’s society. This shows however, that within both texts, men are far less restricted than the women. The man is of no fault for having sex out of wedlock, it is her shame. Similarly, in ‘Like Water For Chocolate’ Mama Elena is far more annoyed at the idea of Tita shaming her family than of Pedro cheating on her eldest daughter. Mama Elena is obsessed with tradition and all her actions reflect this. Tita, being the youngest daughter of the family, is forced to remain at home until the day her mother dies. Mama Elena immediately disregards Tita’s questioning of the tradition, saying, â€Å"for generations not a single person in my family has questioned this tradition†, expressing that Tita should simply accept these traditions as fact and that she does not have the right to question her mother’s authority. Rosaura informs Tita that her only daughter will care for her and never marry, according to family tradition. Rosaura tries to mirror her relationship with Esperanza to the relationship her mother and Tita shared. Tita is horrified to discover that Rosaura plans to ‘perpetuate such an inhumane tradition†. Rosaura does not seem to have any powerful emotions and persists to carry on the family traditions as a poor imitation of her mother. It is class and not tradition that keeps Bernarda Alba from concealing her daughters from the world of marriage and men within ‘The House of Bernarda Alba’. Her mind is focused on how the world views her and her family. When Angustias is seen looking at Pepe El Romano, her mother asks â€Å"is it proper for a woman of your class to go chasing after a man? She is instantly noticing that her daughter is stepping outside her class and reining her back in. When Matirio is set to marry Enrique Humanas, Bernarda won’t allow it because her ‘blood will never mix with that of the Humanas family’ proving that her only real interest is in class rather than the welfare of her daughters. Mama Elena and Bernarda Alba have different reasons for oppressing their daughters but both women are equally as keen to enforce their rules. It is ironic how un-natural the ends of oppression are shown to be. When Tita is brought into the world prematurely after her fathers sudden death, Mama Elena is the opposite of a nurturer, never forging any bond with Tita. Tita develops a relationship with food that gives her the power to nurture and give outlet to her emotions. Tita rebels against her mother’s authority first through her consorting with Pedro. When Tita receives the news that Pedro is to be married to Rosaura, her life begins to crumble around her and throughout the novel there are many times when they meet without Mama Elena’s knowledge. Roberto, Rosaura and Pedro’s son is a strong, if not surprising influence in Tita’s actions. Roberto forges the bond with Tita that her and her mother never had and ‘contary to what she had expected’ she feels â€Å"an immense tenderness towards the boy†. It is when Roberto dies that Tita’s desire to please her mother and her own desires clash and she outwardly defies her mother and steps out of the shadow of oppression for the first time. She â€Å"tears apart all the sausages† symbolizing her finally destroying her mother’s rules. When Tita is found in the dovecote, it is ironic that Mama Elena states that â€Å"there’s no place in this house for maniacs! † when her oppressive nature is what caused Tita to break down. When John arrives and removes her from the oppressive atmosphere her mother has created, and she is offered comfort and love, Tita’s failing sanity returns leaving the reader questioning Mama Elena’s own sanity as she confines her daughters to a life of unnatural solitude. Adela is quietly rebelling continuously through the three act play; her real emotion doesn’t arise until the end. From the first act, after the funeral Adela wears a ‘green dress’ making her stand out from her more conservative siblings. The colour green symbolises fertility which Bernarda objects to. This immediately separates her from her family. Unlike Tita, Adela never covers up her feelings in front of her mother or siblings, she knows what she wants and â€Å"her body will be for anyone†. Bernarda’s cane is her symbol of authority, one bang on the floor and all is silenced. In her fury Adela breaks ‘the tyrant’s rod’, the ultimate rebellion, breaking Bernarda’s status symbol. With her object of authority broken, Bernarda can no longer oppress her youngest daughter. Lorca structures the conflict between the characters, short sentences forces the audience to feel the panic of the women and the strength of Adela as Bernarda’s matricachal world crashes down around her. In the last act Adela’s repression from being with the man she loves causes her to commit suicide, an ironic tragedy. Lorca makes the audience judge public morality by showing how women are oppressed throughout the scenes and how people react in the most unnatural fashion, women are convicted of adultery before murder. When Adela hangs herself, Bernarda is strong on the knowledge that her daughter â€Å"died a virgin†, she is much more interested in how the town see her as oppesed to the fact her daughter murdered herself due to Bernarda’s rules. Gertrudis and Paca Le Roseta seem very similar characters; they both follow their carnal desire and run away. Paca La Roseta was â€Å"carried off to the top of the olive grove† by the men, when Bernarda finds out ‘she agreed to it’ she is eager to announce her distaste, claiming Roseta is a ‘loose woman’ and therefore to be shunned. Because she breaks the rules of what is deemed acceptable she is immediately rejected In chapter three, Tita’s lustful emotions find themselves in the quail in rose petal sauce. When served, the family’s hidden lust rise to the surface, all of them experiencing Tita’s desire. Gertrudis is the ‘conducting body’ for Tita’s rebellion giving her the opportunity to enter Pedro’s ‘hot, voluptuous, totally sensuous’ body. Esquivel uses magic realism to describe Gertrudis setting aflame and running away with a man. Totally defying the rules of tradition set down by her own mother. Bernarda’s mother rebels against her daughter constantly and loudly. Constantly shouting that she wants to ‘get married at the edge of the sea’. She questions ’why isn’t there any foam here? Nothing but black mourning shawls’, she wants to go somewhere bright and full of hope instead of being locked up surrounded by the darkness of oppression. Maria Josepha is persistent in trying to escape her oppressor, trying to be a mother, outstepping her boundaries. She wishes a lamb to ‘be a child’ as she has a strong maternal instinct that represents all the girls’ wish to be a mother. How they all must have a maternal instinct Bernarda is not allowing them to have. The family is unnatural, a denial of nature. Maria Josepha represents rebelling against oppression much like Gertrudis in ‘Like Water For Chocolate’. Throughout both books, the matriarchal oppression forces both women to come to an unnatural end. The strict ideas of tradition, class and how a woman should act condemn everyone to a life of tragedy. Lorca and Esquivel are both fighting for the voices that were not allowed to speak in their own society.

Saturday, October 26, 2019

Why Write Reports? Essay -- Writing

Have you ever felt irritated or discouraged when asked to write a report? Do we do report writing because of some bureaucratic regulation? We would rather do the ‘real’ work by recruiting workers and training them besides organizing meetings instead of the boring writing. Function of the introduction is to state clearly the reasons for discussing the particular subject. Just why was the report written? This is to indicate the importance of the subject to the reader, relate the report to previous and similar work, and to make the objectives clear. The extent to which background is given depends largely on the type of paper being written. Often a few, references are available to tie the new work to what preceded it and to the few studies that it touches immediately and directly. Summary papers that establish stepping stones in the advance of a field help relate increments to the background. Function of introduction is to lay out the organization that will be followed in the report. Just how is your subject going to be discussed? We should give the readers a peek to what to do; furnish them an itinerary. Meanwhile for the style of the Introduction is to construct the first, or theme, sentence so that we can capture the attention and immediately focused on the precise subject to be treated besides, on the method of approach. Again, keep your readers' viewpoint uppermost in mind. The ease of writing this sentence is in direct proportion to the clarity of the subject being presented. Where you have a clean-cut, definite accomplishment to report, the theme can be stated easily. But if the work has wobbled and wandered the theme can be stated only with great difficulty. Keep in mind about the remarks about the ease or di... ...e told in the report: what it is about, why it is being told, and how it will be told. Write continuously without breaking the flow of ideas and clear understanding. Then criticize and revise the finished report. Some writers may need to rewrite the Introduction and the theme sentence several times. This is essential to make a good report because it is undeniable that to rate a good report, it shall start from the introduction itself. Just like a thick novel, a reader will read the synopsis or introduction first and buy whichever book that succeeds in catching their attention. Works Cited ï‚â€" Eunson, B 1994, Writing and presenting reports, The Communication Skills Series, John Wiley & Sons, Milton, Queensland. ï‚â€" Guidelines for essay and report writing, 1995, Elton Mayo School of Management, UniSA, Adelaide. ï‚â€" www.canberra.edu.au ï‚â€" www.itmatchonline.com

Thursday, October 24, 2019

Freewill and Predestination Essay

For years Christians have argued about what role God has in humans attaining salvation. The most popular belief in American culture is the concept of free will. Free will is the belief that coming to Christ and being saved is a freewill choice of the person. Most churches believe this concept to be true at least to some degree. The other belief is the concept of Predestination. Predestination is the belief that God chooses who to save and who to damn. The biggest denomination in the United States that believes this is the Calvinists or more commonly known as the Reformed denomination. The debate will probably continue for many years to come. By reading Romans 9:1-29 we can tell clearly which concept Paul believes to be true. While I read Romans 9:1-29 I kept clearly in my mind the two beliefs of freewill and predestination. After reading it was apparent to me that Paul believes strongly in predestination. This, in my opinion, goes against human nature. I, at least, find it very hard to believe that if God chooses not to extend grace to a person that person cannot attain salvation no matter what they believe or what they do. Paul uses an example about Jacob and Esau. In Romans 9: 10-13 Paul uses Malachi 1:2-3 that says that â€Å" I have loved Jacob, but I have loved Jacob† Paul then says that God had decided that before they were even born so as it says in verse 11-12 â€Å" that God’s purpose of election might continue, not by works, but by his call. † If Paul is right about this and you interpret the Bible literally than predestination has to be true. It is completely possible that Paul is biased though when writing about predestination. Paul believes strongly in salvation by faith not works. In Romans 3: 27- 28 Paul says â€Å"Where, then, is boasting? It is excluded. Because of what law? The law that requires works? No, because of the law that requires faith. For we maintain that a person is justified by faith apart from the works of the law. † This is just one of many examples of how much Paul hates the idea of faith by works. There are many other examples of this in books written by Paul outside of Romans that convey the same message. Since Paul believes strongly in salvation by faith this would, in theory, make him lean towards predestination. Freewill means that we as humans make a choice to believe in God and be saved. Paul would see this as an example of justification by works and he clearly states in Ephesians 2:8-9 â€Å"For it is by grace you have been saved, through faith and this is not from yourselves, it is the gift of God not by works, so that no one can boast. † Paul believes that nothing we can do nothing to save ourselves which is the main idea of freewill. This makes Paul potentially biased toward predestination. I believe that this passage isn’t trying to address personal salvation as a main point, but I think we infer Paul’s view on personal salvation through the verse. I believe that Paul was more trying to point out that we can do nothing to save ourselves. It is completely up to God. Paul was trying to stress that firstly, but then through that seems to make a case, as far as personal salvation goes, for predestination. He specifically mentions how he picked Jacob over Esau. If God chooses individually like that then I, at least, deduce from this passage according to Paul that God must choose who to save on a personal level. My rational human side tells me that predestination cannot be right, but then I read Romans and Paul says that predestination is right and freewill is wrong. The question then is if I believe Paul just because that is his opinion, even though it is most likely biased, or do I believe what seems right to me? I’m still torn between the two because what I want to believe is contradicted by Paul. Maybe we’ll never know for sure because the concept of God is impossible for our minds to completely understand in the first place.

Wednesday, October 23, 2019

Pop Music Lesson Essay

1. What is popular music? Popular Music refers to Music which is widely appealing to the large audience. It is also often referred to the music created since industrialization in the mid-1800s. 2. What theme does pop music typically use in the lyrics? Describe one pop song that uses this theme. Why is this theme such a popular one? Themes such as Love and Relationships are often used as the centre of the lyrics. Can’t help falling in love – Elvis Presley. It has displayed how a guy felt upon meeting a lady of his dream. Theme of Love and Relationships are popular because most people are able to relate their personal lifes with the theme. From daily lives to movies to music, Love theme is something which is universal and therefore, it is a popular theme that most artiste would based their music on. 3. What is disco? What are the characteristics of this music? Disco is a music genre that was created in the 70s. Disco Music are usually played between Tempo 100-130 bpm. Such tempo is neither too fast or too slow, and therefore it encourages dancing for the general audience. The pulse of the rhythm was oftern emphasized, Vocals were often â€Å"soaring† with the drumbeat behind. 4. What was the British Invasion? Which famous group was a part of this movement? What impact did the group have on pop music? British Invasion refers to the boom popularity of British bands/music groups in America during the 60s. Beatles was one of the most famed band during the 1960s. There are many areas which the group has impacted and influenced Pop Music. Unlike other artistes, Beatles wrote their own songs and created their own record label. That really changed the direction of pop music. 5. What is a boy band? What are some characteristics of a boy band? A boy band is a band made of a group of male singers. They don’t play any instruments, and much empathise were placed on their personal image and lifestyle etc.

Tuesday, October 22, 2019

Rebirth of the KKK essays

Rebirth of the KKK essays The Ku Klux Klan first appeared in late 1865 or early 1866 in Pulaski, Tennessee. It began as a Tennessee social club but soon turned into a paramilitary force under the direction of Nathan Bedford Forrest. The Klans primary purpose was white supremacy and the main goal was to keep blacks out of the voting booths. By 1870 the Klan was everywhere in the south. They were strong supporters of the Democratic Party and often beat and sometimes killed republican politicians. Due to the overabundance of violent and sometimes fatal crimes many members of the Klan found themselves in trouble with the law. Because of this the Klan was basically obsolete by the mid 1870s. Beginning in the early nineteenth century there were massive waves of immigrants coming into the country. The majority of these immigrants were mostly from Italy, Russia, and Ireland. Along with all these new people came new languages, customs, and beliefs. They also provided a cheap source of labor. Many Americans saw this to be threatening to their jobs and their culture. Along with all the new immigrants the country was under going drastic changes of its own such as styles, music, and beliefs. All these changes began to scare old stock Americans. Thousands of fundamentalists Christians were bewildered by the progressive era victories of evolution and social gospel, not to mention jazz, gin, and short skirts. These fundamentalist Christians were seeking a way to bring old-time religion back. On Thanksgiving Day in 1915 Colonel William J. Simmons created what they had been seeking. That night Simmons held a cross burning ceremony atop Stone Mountain in Georgia. The ceremony pledged new members to be True to the faithful maintenance of white supremacy. In order to become a member of the new Ku Klux Klan you were required to vow to be a native born American citizen who believed in the tenets of the Christi...

Monday, October 21, 2019

Case Study On Quality Inprovement Example

Case Study On Quality Inprovement Example Case Study On Quality Inprovement – Case Study Example Case Study on Quality Improvement Angels of Mercy is a middle hospital located in East London whose location may attract service delivery to a significant part of the London population. Over time, the hospital has been losing most of its clients because the quality of health care delivered has been dwindling over time. In essence, the staffs handling the patients do not meet the required standards of hygiene as on several occasions patients have suffered from MRSA that has been fateful to some patients. Further, Angels of Mercy has also failed to provide quality health standards consistently as many of the staff working in the hospital do not apply ethical principles in their practice. Clients have also reported cases of patient neglect in terms of access to treatment and the care given to them during their stay at the hospital. Further, patients have reported negligencewhendoctors perform some procedures that include leaving of surgery equipment in the body of the patients. This has posed safety risks for many patients and has attracted hefty fines as compensation for patient negligence and unethical practice.Consequently, the marketing structure has also failed due to the unethical medical practices by the institution. The hospital does not have functional total quality management techniques in place as the hospital has failed to offer patient friendly services. Other than failed service delivery structures, the data acquisition center of the hospital does complement the operations of the hospital, which have influenced failure in the execution of organizational duties and responsibilities. In essence, the organization’s has been unsuccessful in achieving total quality management as the administration of the hospital has continued to sit by and watch as the quality of service deteriorates. The challenge of making the required changes to the operations of the hospital is in terms of the costs of implementation because the hospital operates on a low budg et.Questions1. How can this hospital apply the Lean and Six sigmatogether in order to raise the standards of service delivery?2. What are the roles of the hospital staff and the administration in achieving total quality management for the hospital?3. How will effective data collection help in the improvement and achievement of standardized practice for the hospital?Buchbinder, Sharon, & Shanks, H. Nancy.(2012. Introduction to health care management (2nded.). Burlington, MA: Jones & Bartlett Learning. Web. 6 Nov. 2013.Henriksen, Kerm, & Dayton, Elizabeth. â€Å"Organizational silence and hidden threats to patient safety, Health Research and Educational Trust.† Health Services Research 41. 4 (2006): 1539-1554. Web. 6 Nov. 2013.Orzano, A. John., Mclnerney, R. Claire, Scharf, David, Tallia, F. Alfred, F.& Crabtree, F. Benjamin. â€Å"A knowledge management model: Implications for enhancing quality in health care.† Journal of the American Society for information science and technology, 59. 3 (2008): 489-505. Web. 6 Nov. 2013.Polk, J.D. â€Å"Lean six sigma, innovation and the change acceleration process can work together† Physician Executive Journal, January-February 2011, 38-42. Web. 6 Nov. 2013.Smith, A.D. & Offodile, O. F. Data collection automation and total quality management in the health-services industry. PubMed, 25.3 (2008): 217-240. Web. 6 Nov. 2013.Tkac, M, &Lyocsa, S. â€Å"On the evaluation of six sigma projects.†Quality and Reliability Engineering International.26 (2009): 115-124. Web. 6 Nov. 2013.

Sunday, October 20, 2019

Manometer Definition and Purpose

Manometer Definition and Purpose A manometer is a scientific instrument used to measure gas pressures. Open manometers measure gas pressure relative to atmospheric pressure. A mercury or oil manometer measures gas pressure as the height of a fluid column of mercury or oil that the gas sample supports. How this works is, a column of mercury (or oil) is open at one end to the atmosphere and exposed to the pressure to be measured at the other end. Before use, the column is calibrated so that markings to indicate height correspond to known pressures. If atmospheric pressure is greater than the pressure on the other side of the fluid, air pressure pushes the column toward the other vapor. If the opposing vapor pressure is greater than atmospheric pressure, the column is pushed toward the side open to air. Common Misspellings: mannometer, manameter Example of a Manometer Probably the most familiar example of a manometer is a sphygmomanometer, which is used to measure blood pressure. The device consists of an inflatable cuff that collapses and releases the artery beneath it. A mercury or mechanical (anaeroid) manometer is attached to the cuff to measure a change in pressure. While aneroid sphygmomanometers are considered safer because they dont utilize toxic mercury and are less expensive, they are less accurate and require frequent calibration checks. Mercury sphygmomanometers display changes in blood pressure by changing the height of a mercury column. A stethoscope is used with the manometer for auscultation. Other Devices for Pressure Measurement In addition to the manometer, there are other techniques to measure pressure and vacuum. These include the McLeod gauge, the Bourdon gauge, and electronic pressure sensors.

Saturday, October 19, 2019

How would you assess the nature of public history in the digital age Essay

How would you assess the nature of public history in the digital age - Essay Example It describes how digital age has influenced the discipline of history. Furthermore, the essay also narrates about how historical practices are conducted in present days’ digital age. Public history is anything, which includes the extensive public participation in the formation, recording and explanation of history. It comprises the tasks conducted by expert historians, but positively involves with many people, rather than single individuals. By itself, public history is subjected to the services of varieties of experts who perform in wider historical setups, such as individuals performing in documentations, galleries, museums, heritage sites, country houses and public libraries. Public history frequently entails demonstration of research findings in different formats in order to print for exhibitions, photographic, film displays and dramatic representations. Public history is a trimmer, adaptable to multiple contexts and audiences. Politicians advocate that public history is such work, which is involved with national community and inspire senses of individuality, unity and nationality (Willinsky, 2005). Public historians appeared around the beginning of the ‘age of commemoration’. Public historians accept various ways in which public is involved in the history. In various fields of education, politics and entertainment, it can be observed that historians involve in history practices, with or without academic directives. The discipline of public history is therefore based on the role of history and historians in the world. Public history is thus aimed to prepare individuals for better interpreter and overseer of history. The fundamental belief of public history is that historians as experts do not possess the exclusive authority to that past, but desire to involve in the discussion with the experiences and explanations of the public. Traditionally, the work of public historians was

Friday, October 18, 2019

Computers in Architecture Essay Example | Topics and Well Written Essays - 500 words

Computers in Architecture - Essay Example The past few years has seen an increase in the use of digital tools in almost every field and line of work. Architecture is no different from any of these fields. Digital technology has greatly aided architectures in modeling and easily creating prototypes that require little or no physical resources to be used. This essay would look at the new building of Cooper Union designed by Thom Mayne as examples to show how technology facilitates within the architectural design of a building. The building in itself represents the past stories and futuristic development of the city of New York that has lost much and is striving to build a bright future. This essay demonstrates the technology, that was to enable creativity in The Cooper Union building. This essay mainly focuses on what makes Mayne’s work unique from the rest, such as the curve integrated within the building, V-shaped columns that are aligned with the sidewalk, the vacant spaces within these columns make perfect spot for students to hang out or enjoy with their friends and the staircase that is 20 feet wide and moves in a manner towards the top of the building. In conclusion, creative features have been made possible due to the technological tools that helped the architect during the design phase. The simulation allowed the architect to make changes to the design without actually building a prototype and obtaining the results of those changes almost immediately.

Employability in the community sector Essay Example | Topics and Well Written Essays - 2000 words - 1

Employability in the community sector - Essay Example Governments often do not have sufficient resources to train and employ highly skilled people. Therefore, to compensate for the workforce shortage, countries superficially train their youth cross functionally. However, with the passage of time, the concept of community worker became formalized. At the same time, it is important to understand the ideology of community workers; previously they were seemingly trained in health sciences, so that they can provide first aid in a case of emergency. Nevertheless, in the modern era governments came to understand the value of community work (Peacock, Issel, Townsell, Chapple-McGruder, & Handler 2011). This enlightenment led governments to initiate cross training for community workers. Along with this, they are offered excellent remuneration and health insurance, thus compelling increasing number of young individuals to join community work as full time profession. Notably, these community workers are actively participating in various sectors of economy such as financial, emergency and military services. In this way, they are developing cross-industrial skills, which can help them in earning a handsome pay at the later stage of their career. On the other hand, these workers are respected around the globe for their notable contributions in medical practice. Nowadays, these professionals are playing a significant role in spreading the general knowledge about various health issues worldwide. The effectiveness of these awareness programs conducted by social workers is admirable because, they are conducted with the help of limited resources without any formal organizational identity. Female social workers are also prominent in their respective field due to their heightened commitment towards benefiting humanity. This paper in addition, to the general description of social work, will provide few essential skills necessary for the successfulness of a social worker in the coming paragraph. The

Thursday, October 17, 2019

Analysis Of Turkish Airlines Advertisement Campaign Term Paper

Analysis Of Turkish Airlines Advertisement Campaign - Term Paper Example Subject to its prominence, the airline flies with the best in the world and has contemplated introducing a new brand that enhances its global reach under the motto ‘Widen Your World’ (Turkish Airlines 2014). To achieve this, the airline has introduced a new TV advertising campaign that features international sports celebrities, Kobe Bryant and Lionel Messi. Notably, the ad has been receiving high publicity where it became the most-viewed commercial in YouTube’s history with over 105 million views (Al Hilal Group 2014) after its broadcast across 170 countries, in over 20 different languages (Bracher 2013). This report will derive a detailed analysis of the advert and make relevant recommendations. Directed by Marco Grandia and produced by Electric Zoo, the â€Å"Legends on Board† advertisement seeks to maximize the demand and the market advantage of using a celebrity in an advertisement (Mediabistro Inc. 2014). While Kobe Bryant is a basketball superstar, Lionel Messi is a football superstar and both stars are the airlines brand ambassadors. The Turkish Airline advertising agency, Crispin Porter + Bogusky released the ad campaign on 6 December 2012 for Turkish Airlines (Bracher 2013). The ad runs for one minute and features Kobe Bryant and Lionel Messi as the main characters and other airline passengers and personnel as supporting characters (Kobe vs. Messi: Legends on Board - Turkish Airlines 2012). Kobe Bryant and Lionel Messi act as signifiers in the ad as they represent their nationalities by competing in international sports competitions. Indeed, the â€Å"Legends on Board† ad depicts a competition involving Kobe Bryant, Lionel Messi, and a flight attendant who seek to draw the attention of a young boy with a Turkish Airlines-branded ball (Mor 2012).  Ã‚  

Executive Report Essay Example | Topics and Well Written Essays - 500 words

Executive Report - Essay Example The construction of the EOS lends itself to gathering data on a wide range of topics. It provides executives the opportunity to offer anonymous observations on the overall economy, as well as local governmental policies that support or infringe upon development. The tabulation of this data is particularly helpful in drawing conclusions on specific in-country governmental policies that support competitiveness. The benchmark comparisons yield a clear view of which nations are facilitating growth, and those countries that can improve competitiveness and growth through policy adjustments. My first recommendation is that the EOS be shortened in length. While it is a very thorough data collection tool, consideration should be given to the respondents. These members of senior management have significant duties and time constraints. The EOS would increase the likelihood of a higher response rate if it would permit the executive to complete the questionnaire in a shorter amount of time.

Wednesday, October 16, 2019

Analysis Of Turkish Airlines Advertisement Campaign Term Paper

Analysis Of Turkish Airlines Advertisement Campaign - Term Paper Example Subject to its prominence, the airline flies with the best in the world and has contemplated introducing a new brand that enhances its global reach under the motto ‘Widen Your World’ (Turkish Airlines 2014). To achieve this, the airline has introduced a new TV advertising campaign that features international sports celebrities, Kobe Bryant and Lionel Messi. Notably, the ad has been receiving high publicity where it became the most-viewed commercial in YouTube’s history with over 105 million views (Al Hilal Group 2014) after its broadcast across 170 countries, in over 20 different languages (Bracher 2013). This report will derive a detailed analysis of the advert and make relevant recommendations. Directed by Marco Grandia and produced by Electric Zoo, the â€Å"Legends on Board† advertisement seeks to maximize the demand and the market advantage of using a celebrity in an advertisement (Mediabistro Inc. 2014). While Kobe Bryant is a basketball superstar, Lionel Messi is a football superstar and both stars are the airlines brand ambassadors. The Turkish Airline advertising agency, Crispin Porter + Bogusky released the ad campaign on 6 December 2012 for Turkish Airlines (Bracher 2013). The ad runs for one minute and features Kobe Bryant and Lionel Messi as the main characters and other airline passengers and personnel as supporting characters (Kobe vs. Messi: Legends on Board - Turkish Airlines 2012). Kobe Bryant and Lionel Messi act as signifiers in the ad as they represent their nationalities by competing in international sports competitions. Indeed, the â€Å"Legends on Board† ad depicts a competition involving Kobe Bryant, Lionel Messi, and a flight attendant who seek to draw the attention of a young boy with a Turkish Airlines-branded ball (Mor 2012).  Ã‚  

Tuesday, October 15, 2019

Build a Model (Micro) Essay Example | Topics and Well Written Essays - 500 words

Build a Model (Micro) - Essay Example Therefore higher the percentage of students with disability, lower will be the API. API is highly dependent on the credential of the teachers. Higher the percentage of full time teachers in a school the better will be the API. In other words higher the dependence of a school on part time teachers, lower will be its API. In this model we want to visualize that how the parental education will affect the school performance. Ceteris Paribus, we see that Y = aX1 + z where z is a constant and a>0. If we want to plot this relation we have to measure average parent education on x axis measured in unit years and API being dependent variable on y axis. API is a unit free measure. The curve will be an upward sloping curve with a slope of dY/dX1 = a. Here we have done a cross sectional study with API of ten schools. API of year 2000 has been recorded and average parent education across various schools has been recorded. Now in this model we want to see how the API gets affected if we introduce a third variable say average class size. If the average class size increases, given the average parental education factor unchanged, then the API will fall and the curve will shift downwards. Due to increase in class size, given a fixed number of teachers, the teacher student ratio will fall leading to a poor academic growth of the students and lower API. The data and the diagram below show the effect. Here API 2000_revised is the API with new variable

Cyber Squatting Essay Example for Free

Cyber Squatting Essay In this paper I suggest tools and ways for internet users to escape from entering into fake WebPages due to spelling errors. Introduction Typo squatting is the purchase of a misspelled version of a popular domain name for the purpose of attracting visitors who make typographical errors when entering web addresses. This practice is a form of cyber squatting. Cybersquatters purchase domain names with the goal of trading on the popularity and fame of a trademark or company and in some cases have even managed to snap up domain names before a parent company has a chance to buy them. In the case of typosquatting, people take advantage of the fact that there are numerous potential misspellings of a domain that can crop up when people are typing in a hurry. If millions of people are visiting a website and even a small fraction make mistakes when they manually enter domain names, a typosquatter can profit. Typosquatters can buy domains with transposed letters, missing letters, or extra letters, like wiesgeek. com, wisgek. com, or wisege4ek. com. There are a number of things that a typosquatter can do with a domain. One option is to simply use the site as a redirect to the original domain, a trick used by some companies that buy some common misspellings of their domain names to cover their bases. Another option is to turn the domain into a link or ad farm, hoping that visitors will click on the contents and generate profits. Some creative typosquatters have used their misspelled domains for the purpose of political commentary or satire directed at the owner of the properly spelled domain. A more problematic practice occurs when typosquatters attempt to fool visitors. The typosquatting site may be designed to look a lot like the site the user intended to reach, tricking the user into thinking that he or she has landed in the right spot. Users might turn over confidential information, expose themselves to malware, or otherwise endanger themselves. Some typosquatters have targeted children with their websites by purchasing variations on domains commonly used by children, a practice that concerns law enforcement. Under the law, typosquatting is not necessarily illegal, although it can potentially be prosecuted under the Anticybersquatting Consumer Protection Act of 1999 in the United States. If a typosquatter is clearly using a domain name for fraudulent or misleading purposes, the site can be viewed as a violation of the law. However, sites that simply take advantage of a misspelling to send a political message or even to serve ads are not necessarily illegal. While some companies are aggressive about typosquatting, the myriad possible variations on a domain name means that typosquatters can give up the site in question and move on to another typo. Domain Squatting Internet domains are registered, rather than bought and sold, and they are available on a first-come, first-served basis. These ground rules lay the foundation for the practice of domain squatting, also known as cybersquatting. A domain squatter registers a site not for his or her own use but with the idea that it can be sold at a profit. Cybersquatters acquire names in several ways. They may pick up domain names that become available after a bankruptcy or when a renewal registration fee isn’t paid. They may also follow people’s checks on domain name availability and purposefully register the name if there is a pause while the person makes a decision. The goal of domain squatting is to make money.

Monday, October 14, 2019

Arguments For And Against A Deterrence Justification Criminology Essay

Arguments For And Against A Deterrence Justification Criminology Essay The idea that punishment requires some sort of justification is because it is seen to involve some of infliction of suffering or pain (Bentham, 1789, p 45) and as a result can only truly be justified if its consequences are deemed to be beneficial (Bentham, 1789, p 45). The idea of deterrence is to stop individuals committing further offences, known as individual deterrence but to also by deterring potential offenders within the community from committing a similar offence. Zimring and Hawkins (1973, p 40) suggest this to be known as general deterrence, and works on the basis that punishment such as prison sentences deters criminals due to the fear of the punishment (Davies, Croall and Tyrer, 1998, p 300). Punishment is hoped to achieve particular aims by implementing different theories of sentencing, depending on the sentencing policy will depend on the balance between six different theories. Within deterrence theory, offenders and potential offenders must be evaluated, and it must be decided as to what will make an impact on them. The idea of deterrence aims to make potential offenders think about their actions and the likely consequences of them (Davies, Croall and Tyrer, 1998, p 240). Therefore it could be seen that deterrence approaches show little concern with the severity of the crime committed, but more so with the prevention of the crime being committed again, and could therefore be seen by some as ignoring the problem of crime (Ashworth, p 1078). However, deterrence is not always designed to punish people however, but to stop those committing further offences, focusing on how actions will affect their future behaviour (Davies, Croall and Tyrer, 1998, p, 249), and this can be seen through absolute discharges for example, the idea to act as a warning to not commit a further offence or they will be punished (Davies, Croall and Tyrer, 1998, p 249). This is a similar idea to what is used in everyday life theory underpinning a threat issued to encourage people to comply with rules or refrain from infringing them (Davies, Croall and Tyrer, 1998, p 245). A problem arises however, when deciding what is expected to deter others, Bentham (1789, p 1079) and more recently Walker (1991, p 1079) suggest that an appropriate action to be setting penalties to outweigh the benefits of committing an offence, however this relies on the premise that those who commit crime are rational thinkers and that are responsible for their actions. This premise however, causes conflict as to whether or not criminals are in fact rational within their actions or whether crime is in fact an act of impulse. Early examples of deterrence, such as the Panopticon, as designed by Bentham (1971, p 26) suggested a circular, tiered building with inward looking cells, towards a central inspection tower, to promote the idea that behaviour within prisons would be regulated as prisoners would not know if they were being watched and therefore would behave. The idea also being that the Panopticon would be placed near a city centre, so it would be seen as a reminder to the community of the consequences of crime thus reinforcing the idea of general deterrence. In some circumstances deterrence approaches have appeared to work, Ross et al (1970, p 68) suggested that after the introduction of the Breathalyzer in 1967, and taking into account other external factors, reported a drop in all road casualties. Similarly, Condon (1994, p 246) reported that after a high number of fatalities on roads in West London, after speed cameras were introduced, these fatalities were reduced by one third. However, these studies are examples of offences which may be more likely to be thought about, on the basis that the probability of being caught may be deemed to be high, or linked to the consequences of their actions and the value that someone places on holding a license. The Home Office (1990, p 296) suggested that although some criminals appear to be calculating and balance risk and gain, much crime conducted is acted upon impulse and therefore would be unrealistic to construct a sentencing system designed to deter, on the basis that most would not think about the consequences in advance. Davies, Croall and Tyrer (1998, p 246) also suggest that the most serious of criminal acts are often not calculated and therefore many would not consider getting caught. However, others disagree, and believe that not all crimes are random, and it is likely that calculations about the likelihood of being caught are likely to weighed up, and as a result may well deter some people from the decision to commit an offence, but this would require significant measurement of why some people decide to act or not act with criminal intent (Davies, Croall and Tyrer, 1998, p 300) Von Hirsh and Ashworth (1993, p 296) reported that new law stated that the primary purpose for the sentencer should be with the aim of desert, rather than deterrence. If the idea that crime is based on criminals being calculating and balancing the options of risk and gain, then therefore punishment should not be pre-determined, but should vary on what offenders consider to be a non-desirable punishment in order to deter them, therefore their punishment need be flexible, and this may not be seen to be fair or just but should be seen to be effective and suit the notion that anything should be done (Davies, Croall and Tyrer, 1998, p 246). It could also be seen that the idea of individual and general deterrence to be in conflict, if the idea of punishment is to punish on the basis of what deters an individual from re-offending then this may not be what would deter other potential offenders from committing a similar offence in the first instance. By implementing differential sentences then this reflects the view to change individual behaviour, but to deter the public, and therefore potential offenders sentences need to be fixed and certain regardless of age or circumstances (Wilson and Hernstein, p 34). Akers (1997, p 40) suggests that certainty of getting caught is more effective in deterring crime than the severity of punishment, however as Davies, Croall and Tyrer (1998, p 299) suggest that as only 2% of crimes result in a conviction, the assumption is that people are likely to deem the chances of being punished very low, therefore as Akers (1997, p 40) suggest if punishment is less certain, punishment must be more severe in order to deter in order for people to believe that they have more to lose than gain from committing a crime. Beyleveld (1978, p 40) agrees with Akers, that punishment should be increased to maintain effective deterrence, and suggests that the only way to deter different people with varying offences and circumstances is to set punishment out of proportion with the severity of the crime. However, Wright (1982, p 40) suggests that this may just encourage criminals to try harder to avoid detection for their crimes and that punishment should fit the crime. On the other hand, Beadau (1964, p 40) and Beyleveld (1979, p 40) have both suggested that the abolishment of the death penalty had no impact on the murder rates in the USA and UK respectively. Therefore, the severity of punishment could be seen to have little impact on the offending rates, and that other factors must be involved in the decision to commit a crime. Walker (1985, p 40) suggests that capital punishment is no more effective as a deterrence than imprisonment and that in most circumstances, murder is not a rational choice and therefore, the punishment is irrelevant and a deterrence effect is unlikely. It is therefore unjustifiable to construct punishment on the basis of deterrence, if it was never the intention to commit a criminal act. Wright (1993 p 8) addressed modern theories of the certainty and severity of punishment and rational choice theories suggest that people make decisions to act based on the choice to maximise profit and minimise loss, therefore the decisions to offend are based on perceived effort and reward rather than the chances of being caught and the severity of punishment (Becker 1986, p 8). Nonetheless, Charles Murray, in Does Prison Work? (1997 p 300) concludes that incarceration solves the problem of crime and that prison is the most effective way of deterring crime, short of the death penalty. Davies, Croall and Tyrer (1998, p 299) propose another problem with the idea of deterrence approaches to punishment is that there are high reconviction rates that show the majority of those who have been imprisoned will be reconvicted within two years, and therefore if punishment sees to be ineffective to prevent re-offending then a deterrence approach to punishment is unjustifiable and invalid (Bentham, p 57) Martin and Webster (1971, p 40) suggest that in some circumstances punishment may push individuals into a situation where they may have little to lose from re-offending, such as a lack of opportunities due to previous convictions, or loss of family. This also promotes a similar idea to labelling theorists who suggest that the notion of being caught and stigmatised may lead to an individual committing further offending. Chambliss (1969, p 157) reports that the criminal legal system is ineffective as it processes people who are least likely to be deterred from the punishment imposed, whilst ignoring any harsh treatment of those who would be deterred by such sanctions, maintaining organizational power. Davies, Croall and Tyrer (1998, p 34) also suggest that this can create a moral dilemma as those perceived by the courts as being less likely to offend will receive shorter or less harsh sentences than someone perceived more likely to re-offend, and therefore this maintains inequalities within the legal system and makes it harder to reinforce the view that deterrence is a valid concept for punishment. Overall it appears that there is much conflict as to if deterrence theory is a valid justification of punishment. Ross (1973, p 68) argues that the effect that deterrence has is due to the subjective probability of sanctions, and although there is some evidence as to what is considered effective examples of deterrence approaches, most studies are reported to be inconclusive. Therefore it can only be seen that the result of deterrence theory will depend on what is considered as value and as a risk to the individual, on the basis that crime is calculated. However there is little agreement as to what makes up this calculation, whether it is the likelihood of punishment, the type of crime, the severity of punishment. How criminals are perceived by sentencers in the criminal justice system reflects how they are treated, if they are perceived as calculating then it would be logical to propose heavier sentences, but if it is deemed to be an irrational factor than this would be illogical as a deterrence approach. Deterrence theory causes conflict with punishment as there is little consistency within sentencing to maintain effective deterrence, and although the view may be to deter individuals from re-offending, which has proved to be inconclusive, there is little evidence to show that flexibility within the sentencing process maintains general deterrence. Another problem with this approach it the idea of proportionality, and again this links to how the offender or potential offender is perceived by the criminal justice system. One of the main objections is that it focuses on the individual behaviour and the preconceptions of expected future behaviour, rather than focusing on the criminal act itself and the reasoning behind the offences, such as external factors, commonly linked to retributive approaches. Overall it would appear that there needs to be further investigation into the conception of human behaviour to explore reasoning, rational and irrational behind individual motivational states to carry out a criminal act.

Saturday, October 12, 2019

Human Imperfection Illustrated in Frosts Poem, After Apple Picking Ess

The poem â€Å"After Apple Picking† by Robert Frost expresses the feelings of the narrator during and after the process of harvesting apples by showing the sustainability and ambition of human spirit. Frost’s poem is an accurate reflection of life and of human imperfection through the use of repetition, literal and figurative language and various symbols. The repeated use of the word â€Å"sleep† resonates throughout the poem and suggests that the narrator is experiencing fatigue and weariness, â€Å"I am drowsing off / I cannot rub the strangeness from my sight / Upon my way to sleep before it fell / My instep arch not only keeps the ache / [Woodchuck]’s sleep† (Frost 8-21) One interpretation of sleep is a â€Å"final sleep† due to sleep’s association with winter in this piece. Because winter is most commonly associated to death of life, one may assume that was the author’s intended definition. However, a more logical and literal interpretation is the fact that the speaker is worn out and tired from picking apples, which would relate to and explain some of the other figures of speech in the poem. T...

Friday, October 11, 2019

Coastal and waterway transport contracts in India

The Bill of Lading governs the documented aspect, the insurance is as a support, the merchant shipping act governs the rights and liabilities of the parties and the Carriage of goods act governs the disputes in matter of the marine Contracts and the carriage of goods. Objective of the study . The objective of making this project is to study and research on Coastal and Waterway Transport contracts in India which is very important from the point of law of contracts. 2.The main objective of my study is to deduce and find out the procedure of how the contracts are formed during a shipping agreement and the rights and liabilities of efferent people during a same contract 3. All these concepts are different and various cases have given different Judgments upon different situations. 4. Also I came to know about how these concepts are varied in different nations like United States of America and United Kingdom. Research questions – The research is mainly based on these questions:l . H ow did the coastal and waterway transport contracts evolve in India? . Which acts and statutes have been set up for these types of contracts? 3. Explain the procedure of how does the coastal contracts work and the documents needed for the same. 4. What is the importance of the Bill of Lading in these types of contracts? 31 Page 5. How does insurance play an important role in these contracts? 6. Mention the Comparative study of India with US and I-J in these types of contracts. 7. Please give needful suggestion for the topic and how to improve the position of coastal and waterway transport contract in India. Limitation of the project:l .In addition in all contracts of carriage of goods by sea, there were implied undertakings by the carrier that the carrying vessel was seaworthy and that the ship would commence and carry cut the contractual voyage with reasonable diligence without unjustifiable deviation. The Bill of lading was the basic shipping document, evidencing the contractual r elationship between carrier and shipper and forming the basis of all claims arising from the transportation of goods by sea.It was originally a non-negotiable document but with the growth of commerce the need was felt for transferring the property in the goods before the arrival of the goods at the destination by endorsing the bill of lading to the buyer and the practice came to be established of issuing â€Å"negotiable† bill of lading. The early bills of lading contained only the common law exception. As time passed, however, ship-owners began generally to amend their bills of lading by introducing exemption clauses and thereby limit contractually the strict liability imposed upon them by maritime law.As and when court decision went against the carriers, they introduced more and more protective or pardoning clauses in the bill of lading and depending upon their bargaining position at a time when the volume of world trade exceeded the carrying capacity of shipping, there sou ght to exempt themselves from practically every liability of ocean carriage. This resulted in growing satisfaction among shippers, bankers and underwriters who demanded legislation to remove the abuse produced by unlimited freedom of contract enjoyed by the http://www. Livening. Mom/Opinion/hkC9ZcvCbqlWbB141 Lends/After-years-of-neglect- India-wakes-up-toccatas-inland-WA. HTML, last accessed on 27th July 1 up. M. 5 Page carriers, the results was that several countries enacted legislation on the subject. The Harpers Act was enacted by USA in 1893 followed by the Australian Carriage of goods by Sea Act in 1904, The New Zealand Shipping and Seaman Act in 1908 and the Canadian Water Carriage Act in 1910. The Harder Act aimed at protection of cargo interests, prohibited clauses exonerating the carrier or his agents from liability for faults in the care and custody of the cargo but at the same time.The Act provided that the carrier was not to be held liable for results of newsworthiness i f he had exercised due diligence to make the ship seaworthy and if the damage caused to the cargo resulted from faults and errors in the navigation or management of the vessel. The Harpers Act thus established an important principle in that it settled the problem f the carriers liability by making a distinction between faults in the management and navigation of the vessel and faults in the care and custody of cargo.

Thursday, October 10, 2019

Describe how Arthur Miller creates an exciting climax Essay

â€Å"Describe how Arthur Miller creates an exciting climax for both acts of ‘A View from the Bridge'†Ã‚  Ã¢â‚¬ËœA View from the Bridge’ by Arthur Miller, is a play about obsession and betrayal. The main character, Eddie Carbone, becomes overprotective over his niece, Catherine, to the degree of infatuation. This obsession helps to cause the break down of Eddie’s marriage, as his wife, Beatrice realises the alarming nature of Eddie’s fixation. Eddie’s feelings for Catherine existed before Beatrice’s cousins, Marco and Rodolfo came, but their arrival intensifies the situation, as Eddie becomes more and more jealous of Rodolfo, and of Catherine’s love for him. This play is a tragedy and, like most tragedies, it is serious and ends with the death of the main character, Eddie. Eddie dies after betraying his wife’s cousins to the immigration bureau. As a result, Marco, who is filled with hatred and in need of justice, stabs him. Arthur Miller was a New Yorker who worked on the Brooklyn docks, for a time. His experience of the docks and of the people around them, led him to write this play, which is set there. During this coursework, my aim is to study the ends of the two acts in depth to see what techniques Miller uses to make them dramatically effective. 1. During the last scene of act one (from page 39 when Catherine puts ‘paper doll’ on the phonograph) we find out about the relationships of characters in more depth. The scene  2. Our understanding of this plays characters changes considerably in this final part of act 1. Marco who seemed, prior to this scene, to be quiet and shy shows what he actually feels by demonstrating his feelings about Eddie  3. There are many surprises in this scene, we as an audience do not expect Marco who has previously been shy and quiet to make such a blatant challenge as he does in this scene 4. This last scene in act one is used very effectively by Arthur miller to sow the seeds of events which are going to happen in the 2nd act of the play  5. The action in this scene Marcos action of holding up a chair triumphantly in front of Eddie is an interesting and significant action because the chair seems to be a symbolic weapon. Marco is threatening Eddie with it but, in contrast, he actually uses a weapon to kill Eddie in the final scene of the play.  6. although there seems to only be one conflict between characters in this (the one between Marco and Eddie; with the chair) there are actually many 7. This final scene leaves many questions unanswered. The conflicts between the characters in this scene could lead the audience to speculate as to how things will develop in the next act but although this scene gives the audience, some idea of how things turn out it does not tell them everything. They may ask themselves what is going to happen to Catherine and Rodolfo’s relationship since it seems plain that Eddie dislikes Rodolfo and disapproves of his relationship with his niece.  8. Particularly interesting characters within this scene are Marco, who has changed so much and is so different in this final scene of act one to the previous part of the play. 9. The Characters in this scene are very interesting to observe on their own but it is also interesting to see how Arthur Miller has contrasted the actions of his characters in this scene. One such contrast is that between Marco and Eddie. Eddie uses Aggressive action, such as boxing to make his point whereas Marco’s subtle challenge with the chair is non aggressive but yet still makes the intended point. These contrasts between the two men’s actions are very interesting and are very effective in demonstrating the diffe 10. Emotions of the audience towards characters are mixed. They may feel happy for Catherine and Rodolfo in that they’ve found each other and seem so happy. Some may speculate, however about that this relationship’s days are numbered due to Eddie’s obviously hostile feelings towards rodolfo. 1. The situations that develop in this play would be difficult for anyone to deal with. Eddie finds the situation that he is in especially difficult and consequently he is seriously affected by it. In this play Eddie goes from being a popular man, respected in the community to being a man willing to betray his own family and, in the final scene one prepared to kill. Eddie started by just being over protective of Catherine, which developed into jealousy of Rodolfo because Catherine loved him and this, in turn developed into passionate hatred of both Marco and Rodolfo. Eddie hardly understands what he himself is feeling at the end of the play. These emotional changes are central to Arthur miller’s play since they help to cause the chain of events leading up to the final tragic end and are very important in creating interest and drama in the play.

Learning Goals and Their Impact on Performance

At the same time, personality and dispositional goal orientation are iintegrated through a hierarchy of goals where personality is associated with higher order goals (values), which affect intrinsic motivation. The link to performance is hypothesized through the impact of goal orientation. Under a performance orientation, individuals are less likely to increase effort when they encounter difficulty because they assume that if they do not possess the ability to solve the situation, an increased effort will do little to help. This lack of effort when facing challenge is likely to depress their performance.On the other hand, under a learning orientation, individuals will experience an adaptive pattern and they are more likely to increase effort when encountering difficulty and this effort is likely to increase performance. Short Description A model evaluates the influence of distal factors, such as culture on individuals? dispositions to adopt either learning or performance goals with p erformance. The paper presents several hypotheses on the influence of cultural dimensions, dispositional goal orientation, and individual performance.Keywords Cultural Values Goal Orientation Organizational Behaviour Human Resources 5 Goals and Performance of Global Firms Personality and Culture: Learning Goals and Their Impact on Performance of Global Firms Much research in organizational behavior has often ignored the impact of national culture on the individual (Boyacingler and Adler, 1991). This is not surprising since national culture’s influence in organizational behavior occurs at such a deep level that people are not usually aware of its influences (Triandis, 1983).For example, even though it is clear that values and goals of societies differ, most theories on work motivation have been made in the US with a US perspective (Boyacingler and Adler, 1991). This may encumber the generalizability of some of these motivation theories to a global environment because, as Hofst ede (1980) affirms, even when some principles in motivation may be almost universal, the way managers implement them depend on individual differences in values and goals.These differences are determined by local conditions (Hofstede, 1980), and can be analyzed through the predominance of specific cultural dimensions. This paper contributes to fill the void of culture in many motivation theories, and considers the influence of cultural dimensions on intrinsic motivation, specifically, how cultural dimensions may influence an individual’s goal orientation. Culture and mid-range theoriesLytle, Brett, Barsness, Tinsley, and Janssens (1995) suggest some guidelines for the study of how culture can affect mid-range theories like goal orientation: The first step includes the development of a functional definition of culture and its dimensions, then the identification of a mid-range theory, in this case goal orientation within intrinsic motivation, and finally, the generation of speci fic hypotheses about why and how those cultural dimensions will influence goal orientation.

Wednesday, October 9, 2019

Developing a Professional Philosophy Essay Example | Topics and Well Written Essays - 3500 words

Developing a Professional Philosophy - Essay Example From the discussion it is clear that most of the philosophers who were for the attachment theory thought that one’s security was a major factor in the relationships, the more secure one is, the more attached they become. The easiest way to know how much one is attached to someone is to know how you feel when you are away from them. It gives a clear indication about your feelings towards them. These were the discoveries of an early psychologist called Mary Ainsworth. She also came up with a technique that could be used to view the differences between attachments in children. The procedure was about exposing children to strange situations and then observes their behavior.This paper stresses that  the choice of models that people tend to admire differs. This depends on what values the person already has. The model is someone they consider attractive and powerful by their own standards. This means that the social-cognitive theory relies on information that had been priory attain ed. The values that the learner had got prior to the learning experience determine the type of model that they will choose to follow. Most people opt to choose models who they think are similar to them in most aspects. This makes it easier for them to try to imitate their behavior.  The main strength in skinners theories is that they rely on scientific tested and proven facts and not from speculations or word of mouth.

Tuesday, October 8, 2019

Reducing the lifecycle cost of oil and gas facility by use of Essay

Reducing the lifecycle cost of oil and gas facility by use of simulation - Essay Example During operations, oil and gas industries incur lifecycle costs that affects their production capacity and cost of production. Lifecycle costs include recurring and other nonrecurring costs incurred by a company during a certain operational period. Oil and gas companies incur lifecycle cost through installation of new facilities, maintenance, and upgrading of the existing facilities. Facilities in the companies have definite life span and therefore the companies experience an additional when closing them down With these costs to consider, the companies are concerned with the possible alternatives to cut or reduce the effects of the lifespan cost. In order to eliminate or minimize lifecycle cost, oil companies rely on planning making simulations a useful tool. Simulations are models applied by the companies to determine the viability of a facility before its inception (Gorski, 2006). This paper therefore analyzes the benefits achieved from application of simulations in the reduction o f lifecycle cost in oil and gas companies. Some of the ways in which simulation is applied to reduce lifecycle cost Evaluation and comparison of different approaches for replacement Evaluation and comparison of alternative strategies for product use Evaluation and comparison of different designs Optimal allocation of available funds of activities in the process of product development During their lifespan, most companies are confronted with situations where they need to make important decisions on whether to close down a facility or to change a business strategy. In such situations, the companies experience lifecycle costs that affect their production. Such companies can apply simulation models to determine whether they need to close down the existing facility or they need to improve its efficiency. Using simulations the managers of the affected companies can determine whether they need to adopt a new business, strategy or to modify the existing strategy to fit their operations. Sec ondly oil and gas companies continuously retire old facilities as they install new facilities, these processes costs the company a lot of money and therefore the companies need to make appropriate decision. Simulations come in as the most appropriate tool that the companies need apply when making strategic management and operational decisions. Using simulation models strategic managers of a company are able to evaluate benefits from alternative decisions. With simulation models, managers can determine decisions and solutions that best fits their companies. Simulations therefore enable the companies to reduce uncertainty when making important decision that concerns their operation. Companies in the oil and gas industry always have new projects intended to improve their operations and facilities. The new facilities rely heavily on designs and therefore the companies are always on the lookout for the most appropriate design. The companies need to evaluate the suitability of these desig ns before choosing the most appropriate design (Petra, 2004). Using simulation models, companies can determine the most appropriate design from the possible choices. The companies also need to choose the most efficient design from the available possibilities; this requires data analysis and projections that cannot be achieved without the real facility. However, with simulations strategic managers of the companies are able to determine and evaluate the efficiency of such models through an analysis simulation models data (Lanner, 2008). Before launching a new product into the market or initiating a project, oil and gas companies need to evaluate their economic viability. In this process, simulation models stands out as the most appropriate tool for application. Using the models, companies are able to predict the market’s response towards a new product. Companies such as Shell Company use ADENT simulation techniques to evaluate the viability of its new products in potential mark ets. The tool is

Monday, October 7, 2019

Micro economics assignment Fuel Essay Example | Topics and Well Written Essays - 1500 words

Micro economics assignment Fuel - Essay Example The graph shown on the left shows the above mentioned change in demand of corn. Previously, the demand for corn stood at D1 because it was almost solely used for food consumption. However, the demand for bio-fuel has added to this demand and an addition of D2 has resulted in an overall demand of D1+D2 for corn. Along with showing the total demand for corn, the graph also shows the rise in price of the product which is corn in this case. The previous demand of D1 had a lower price but due to the increased demand, an upward pressure on price has forced the price to rise to PC*. In a market economy, if the increased demand is not addressed by added production and hence increased supply, then the prices rise because the market forces come into play and determine the market prices which are at a higher point (AmosWEB n.d.). The graph here shows that the supply has been unchanged due to which the increased demand has resulted in a rise in the prices of corn. ii) The price of a product usua lly tends to go up if the increase in demand is not met by an increase in the supply in the same ratio. However, when the demand rises and the prices start to go up, then it tempts others to invest in improving the production methods by introducing new technology or new producers enter into the market. When this happens, the supply of the industry rises and the supply curve of the industry shifts outwards which results in the fall in prices (AmosWEB, Supply and Demand Increase n.d.). The supply of product that is under consideration cannot be increased simply because it is an agricultural product and therefore numerous limitations such as the availability of agricultural land suitable for the growth of crops. In this case when the product is an agricultural product, then the options left to increase the yield of crops is to improve the agricultural and conversion technologies. During harvesting, the conversion process usually results in wastage of product. Therefore if there is an i mprovement in the conversion technology, then there will be less wastage and increased supply. Similarly, if the seed quality can be improved, then it will result in an improved yield. Both of these steps will lead to a rise in the supply of corn and as a result of an outward shift in the supply curve, the price will fall. Here in the graph on the right, the supply curve has shifted outwards as a result of increase in supply. In our context, the increased supply is the improved yield of corn. The increase in corn has resulted in the readjustment of the equilibrium point and the price at this point has gone down. Therefore, an increased demand can be handled by a simultaneous increase in supply to keep the price under control. iii) After raising the concerns that the earth is facing the possibility of environment and resource depletion, there were calls of innovating and moving towards environment friendly energy solutions. These calls were answered by the introduction of bio-fuels w hich are partly renewable and emit less dangerous gases. Due to this, many have shifted their consumption to the bio-fuels and it has emerged as a dominant and growing force in the oil industry throughout the world. (Analytica n.d.) The bio-fuels have added to the competition in the oil industry and manufacturer companies now face a greater challenge with

Sunday, October 6, 2019

See Attachment Essay Example | Topics and Well Written Essays - 750 words

See Attachment - Essay Example By doing this, they would be assimilated into the American culture. Most of the Cherokee adopted the new culture; most of them learned English and became Christians. They rather preserved some of their cultures and traditions; they included ceremonial dances, and their ball games ritual. Missionaries and the federal agents deemed the Cherokees a great success in the process of adopting the white culture. In 1802, an authorized removal policy began to take place. Presidents Thomas Jefferson government signed an agreement to purchase all the Indian land in Georgia immediately (Theda and Green 2005 p.g10). Creeks and Cherokee occupied much of the land that was claimed by Georgia this land extended to the Mississippi River (present day Alabama and Mississippi). Indian land could only be acquired by the use of treaties with the federal government as the Indian nation was deemed sovereign. In the near the beginning of 1800 the federal government occasionally bribed the southern Indian territories including the Cherokee to signing land treaties. In the treaties, they blindly sold their land and were guaranteed right to keep the remaining land. Cherokees took a bold step to evading the removal. They put together their laws, made a constitution and later on elected John Ross as the principal secretary. Ross joined Charles hick (Theda and Green 2005 p.g13), and Major Ridge in the Cherokee Triumvirate he gained lots of recognition due to his efforts in negotiating the treaty of 1819. New Echota was launched in 1825 as the capital of Cherokee. In the years between 1827 and 1831 the Georgia legislature, unrestricted pushed their jurisdiction to the Cherokee territory and passed laws purposing to close down laws and government of the Cherokees. They even put a motion a procedure to capture the Cherokees’ land and partition it into parcels and

Saturday, October 5, 2019

Discuss whether producing and selling private labels could be a viable Essay

Discuss whether producing and selling private labels could be a viable strategy for manufacturers of branded products - Essay Example There has been a considerable debate in the management literature regarding the fact that whether manufacturing and selling of private brands is a viable marketing strategy or not. This paper tries to present a balanced view regarding the topic by understanding the reasons for each of the stance. The concept of private label branding has often been criticized by researchers as it is essentially copying of the original brand. The research conducted by Kumar and Steenkamp (2007) has shown that the private labels mainly copy the packaging and content of the manufacturer brands that involves minimal research and developmental costs. The research conducted by Mitchell and Kearney (2002) had shown that following the private branding strategy can create a number of legal hassles for the companies because of incidents like trademark infringement, misappropriation of profits of original brand owners. The research conducted by J. Fernie, S. Fernie and Moore (2003) has shown that national brand manufacturers often decides to produce private labels because they can accrue efficiency gain from the process and eventually the manufacturers are able to produce products of superior quality at a lower cost or similar quality products at the same cost of production. The market strategy often t urns viable because the negotiation power of the retailers increase dusring the process. The research conducted by Bergà ¨s-Sennou, Bontems and Rà ©quillart (2004) has shown that national brand manufacturers often consider the strategy of producing the private labels beneficial if they find the concentration of the retail market share favourable. The synthesis of the current literature shows that the viability of production of private label depends on difference between the national brand produced by the manufacturers and the private brands produced by them. Producing private brands by national brand manufacturers will not be a

Friday, October 4, 2019

Kindergarten History Essay Example for Free

Kindergarten History Essay The development of early childhood education in the United States has been spearheaded by the need for an emerging society to cope with social and economic challenges. There are at important reasons why early childhood education gained more acceptance through the years. As society opened up to accepting women as part of the workforce, working mothers demanded more institutions that can accept early education for their children. The desire of the government to make their citizens more globally competitive increased thereby supporting education from the very young levels of citizenry. Educators and leaders believed that poor communities have better chances of development if illiteracy is arrested the earliest possible time. And best reason why early childhood education has developed is the great response in children that all programs have been challenged to sustain. Caldwell shares her thoughts on how parents and teachers could sustain this excitement for learning innate in children. â€Å"Yes, its thrilling to be part of that excitement for learning. I think the first thing that adults have to do is respect it. Curiosity is an absolutely wonderful thing, yet sometimes parents and teachers find it annoying-the 50th why question of the day, for example. Parents want to pull out their hair and say, Oh come on, weve talked about that enough. So the most important thing for that excitement and curiosity is to reward it, to let children know that we are impressed that they are curious about something. † (Mabie, 2001) Kindergarten is an educational program for students aged three to seven. Programs usually last from half to full days. Educators believe that the kindergarten is a venue for developing early knowledge, skills and attitude of children that will help them get a jump start at formal education. The origins of early childhood education in the US can be found in Europe. Jean Fredrick Oberlin founded a school in 1767 in France. His wife, Madame Madeleine Oberlin taught children from two to three years old. The school focused on exercise and play and handicrafts. It was more popularly known as the â€Å"knitting† school. In 1837, Freidrich Froebel put up the first school to be called a â€Å"kindergarten† in Blankenburg, Germany. His school became the first school in the world to envision education primarily for children in the pre-schooling age. Froebel is known as the creator of Kindergarten. His concept involved theories of childhood teaching and teaching material development. He also wrote the first Syllabus of Education of Man that listed basic theories of childhood education that guided schools worldwide. Early Childhood School in the US started as early child health centers. They were patterned after the French ‘cribs’ in Paris in 1844 where governments put up these centers to care for children of mothers who had to work. Whether these centers were first found in Philadelphia or New York, where women had to work during the Civil Wars, it is important to note that these centers were focused on caring for these children rather than educating them. But due to the migration of Germans to America, the concepts of kindergarten soon landed on American soil through Margarethe Schurz. In 1856, she put up the first American kindergarten in Watertown, Wisconsin. The school used German as the medium of instruction. â€Å"The first English-speaking kindergarten was found in Boston in 1860 by Elizabeth Peabody. For many years, she traveled throughout the United States, speaking about the purpose of kindergartens and their benefits to children. She helped establish kindergartens wherever she went. The first public school kindergarten was established in 1873 in St. Louis. Susan Blow, the teacher, lectured and taught kindergarten education, continuing to be a champion of Froebelian kindergarten education throughout her life. † (Spodek, 1991) By the late 1920’s, the centers realized that besides keeping the children clean and fed, there was the opportunity to transform the venue to serve for educational needs. â€Å"The average poor child in 1860s St. Louis completed three years of school before being forced to begin work at age 10. Susan Elizabeth Blow addressed that problem by offering education to children earlier. Applying Friedrich Froebels theories, she opened the United States first successful public kindergarten at St. Louis Des Peres School in 1873. Blow taught children in the morning and teachers in the afternoon. By 1883 every St. Louis public school had a kindergarten, making the city a model for the nation. Devoting her life to early education, Susan Blow was instrumental in establishing kindergartens throughout America. † (Watson, 1997) Maria Montessori has been a household name in early childhood education because of the amount of work and research that Maria Montessori has brought into early childhood education. As a physician working in a psychiatric clinic in Rome, she discovered that it was possible to train mentally defective children in order for them to be safer and become part of a productive sector of society. Her success of handicapped children led into her to be hired to help non-handicapped children as well. Her practice and further research helped Montessori develop a curriculum for children that helped them maximize their full potentials in reading and learning. Montessori schools began to get established in the United States before the World War. Although crash in the economy led these Montessori schools to fade in the 1930s, there came a resurgence of Montessori institutions by the 1950s. Though the Montessori Method was very popular, it would be best to note that some Montessori associations are purist of the methods while others were not. Today, early childhood educators are serious and committed in developing the kindergarten in helping future citizens of the country in becoming productive and responsible citizens. References: Watson, Bruce. 1997. Kindergarten. http://www. geocities. com/Athens/Forum/7905/fblkind. html Mabie, Grant E. 2001. A life with young learners: an interview with Bettye M. Caldwell. The Educational Forum. http://findarticles. com/p/articles/mi_qa4013/is_200110/ai_n8999175 Spodex, Bernard. 1991. Foundations of Early Childhood Education. Allyn and Bacon. Boston.

Thursday, October 3, 2019

Analysis Of The Air India Airline Tourism Essay

Analysis Of The Air India Airline Tourism Essay It was founded by  J. R. D. Tata  in July 1932 as  Tata Airlines, a division of Tata Sons Ltd. On 15 October 1932, J. R. D. Tata flew a single-engine  De Havilland Puss Moth  carrying air mail (postal mail of  Imperial Airways) from  Karachis Drigh Road Aerodrome to  Bombays  Juhu Airstrip  via  Ahmedabad. Air India serves 11 domestic destinations and 18 international destinations in 11 countries across  Asia,  Europe  and  North America. Air India has two subsidiaries and two affiliated carries. Together Air India,  Air India Cargo,  Air India Express,  Indian  and  Air India Regional  form the  National Aviation Company of India Limited. Air India Cargo It was started in 1954. The airline operates cargo flights to many destinations. The airline also has on ground truck-transportation arrangements on select destinations. As a part of the IATA carriers Air India carries all types of cargo including dangerous goods and live animals. Air India Express Air India Express  is the low-cost  subsidiary of the airline which was established in 2005 during the aviation boom in India. It operates primarily to the  Persian Gulf  and  South East Asia through scheduled passenger services   Indian Indian  which is based in  Delhi  focuses primarily on domestic routes, along with several international services to neighbouring countries in Asia. Air India Regional Air India Regional or better known as Alliance Air serves mainly on Regional routes. Its main hub is  Delhis  Indira Gandhi International Airport. Tangible Assets Fleet and Material Resources Air India is gradually expanding its fleet. In the recent times seventeen new aircraft eight B777-200LRs and nine B777-300ERs have so far joined the fleet and apart from this 15 Airbus A-321s and 16 A-319s have also joined for Indian operations.  Air India now operates 28 weekly services on the international network to three destinations in the  Ã‚  USA New York, Newark and Chicago including a daily NonStop flight between Mumbai-New York and Delhi-New York following the induction of brand new Boeing 777-200LR in its fleet. With a fleet of 136 aircraft, Air India has been gradually expanding its network to cover new destinations in India and abroad. Given below are the details of the Air India Fleet: Network Air India currently operates international flights from Mumbai and 16 other Indian cities, viz. Ahmedabad, Amritsar, Bangalore, Chennai, Delhi, Goa, Hyderabad, Kochi, Kolkata, Kozhikode, Lucknow, Jaipur, Varanasi, Tiruchirapalli, Gaya and Thiruvananthapuram. Commencement of international operations from these cities has obviated the need for passengers from these regions to necessarily travel to Mumbai and Delhi, the traditional gateways, for taking international flights. Passengers boarding or deplaning in these cities can now complete their immigration and custom formalities at their city airport, both at the time of departure and arrival.   Additionally, Air India has code-sharing arrangements with other international carriers. International Hub: After taking the path of consolidation during the past one year, the airline has taken a major initiative towards strengthening its global network and has restructured its operations to Europe and USA by making Frankfurt its operational hub for West-bound flights.   Indian Hub: The Indian Hub resides at Delhi Mumbai Airports which houses facilities for connections to all major Indian cities. On the domestic front AI operates to 64 stations out of which 17 are connected to our international destinations. The 172-seater Airbus A321 aircraft connects all major metros, including all flights on the Delhi-Mumbai sector. Spacious cabin, comfortable seats and the luxury of in-flight entertainment make this a superior product that travellers look forward to. Star Alliance There has been a quantum jump in product profile resulting from induction of new aircraft and consequent expansion of network, Air India will be all set to join the Star Alliance by March, 2011. Once Air India becomes a member, passengers will enjoy enormous benefits, including seamless transfers while travelling across the world, more frequent flyer mileage points, code-sharing leading to a wider choice of flights and access to lounge facilities worldwide. Star Alliance, is a leading global airline alliance of 21 top international carriers. The Star Alliance network offers more than 17,000 daily flights to 916 destinations. Human Resources Air India has more Human Resources than it needs which is evident in the numbers employed. In 2009, 17% of the airlines expenditure went towards salaries which is enormous comparing it with private carriers for whom it was 9.5%. The merger didnt involve any retrenchment. Nor do any of the current recovery measures being discussed hold any ideas of reducing employee strength by huge numbers. Air India has 31,000 employees and 14 recognized worker unions apart from which there are several unrecognized ones. While the unions say they are open to being supportive for the development of a better future for the airline, they do not support privatization of the airline or retrenchment Apart from retrenchment, employees are also worried about the new structure adopted by the airline which they believe will work against their interests. This structure is the so-called SBU structure, one where a large organization is broken up into smaller units, each of which is run like an independent company in principle. In Air Indias case, the problem as discussed by some senior editors officials is that the strategic business unit structure isnt perfect. Under this structure, a Delhi airport manager reports to his strategic business unit head, while his performance will actually be reviewed by the executive director of the northern region. Adding to this the decision on rewarding this airport manager with a foreign posting is in the hands of the commercial director, who is based in Mumbai. The officials recommend is that this entire structure be done away with and a more equitable and just system is brought into place which assures long term sustainability of the organization. IT Technology Resources The IT integration between the erstwhile Air India and Indian Airlines is complete and new technology processes are put in place which are to assure high quality services to the customers. NACIL, the holding company of Air India, has entrusted SITA (Society International Telecommunications Aeronautics) with the task to implement an efficient online booking engine, departure control system, check-in and automated boarding control, baggage reconciliation system (BRS) and a frequent flyer programme. The deal which is a contract worth $190 million (Rs 845 crore) for a period of 10 years will also enable Air India to use SITAs Horizon Passenger Services System. According to SITA, the systems implemented will make Air India step into the league of unmatched technological supremacy on the technological front primarily this includes an integrated IT platform will enable Air India to streamline its ticket distribution system and save on high distribution cost. SITAs Horizon platform provides hosted PSS services to 140 airlines boarding 120 million passengers and will be used to deliver a single airline code which is extremely critcial in order to allow the seamless integration of the former domestic carrier Indian Airlines with Air India for the first time since they merged in August 2007. Another early deliverable will be enabling Air India to meet the requirements for joining the Star Alliance. SITA association with Air India with mission-critical services has been for more than 50 years, including network connectivity at all their domestic and international stations, check-in, air-to-ground communications, fares management and baggage tracing. Air India is now invited to join SITAs Horizon Advisory Board which sets the strategic direction for SITA as it engages with Oracle and other partners to deliver a next generation Passenger Services System which will greatly benefit Air India as it exploits new technology and open systems architecture. SITAs workforce in India along with its local partners NIIT and Mindtree now stands at almost 1,000 highly skilled personnel. Low Cost Resources: Livery Air India and  Indian  unveiled their new livery in May 2007. The logo of the new entity is a Flying Swan with the Konark Chakra placed inside it. The Flying Swan has been morphed from Air Indias old characteristic logo, The Centaur whereas the new Konark Chakra is reminiscent of Indians logo. While the aircraft is a new ivory in colour, the base retains the red streak of Air India. Running parallel to each other is the characteristically evident Orange and Red speed lines from front door to the rear door, subtly signifying the individual identities merged into one. The brand name Air India runs across the tail of the aircraft in  hindi signifying the importance of the National language. The Maharaja This Maharja which is now familiar figure first made his appearance in Air India way back in 1946. Bobby Kooka as Air Indias Commercial Director and Umesh Rao, an artist with J.Walter Thompson Ltd., Mumbai, together created the Maharajah. It began as an attempt as a design for an inflight memo pad grew to take Air Indias sales and promotional messages to millions of travellers across the world. Today, this iconic Maharajah of Air India has become a world figure. The logo has completed 56 years and become the most recognizable mascot the world over. The various ads depicting his antics, expressions, puns have allowed Air India to promote its services with a unique panache and an unmatched sense of subtle humour. In fact the Maharaja has won numerous national and international awards for Air India for humour, sense and originality in publicity. Dining Air India is constantly trying to create a gourmet experience in its dining. The airline offers a choice of menus to interest all types of tastes Indian and Continental. Apart from these, there is western cuisine, a choice of Asian specialities, and even Japanese meals on the India-Japan route. If any passenger has a special food requirement, there is a choice to choose from any of the twenty three special meals. The menus are constantly revamped and the wines carried on board live up to the food they complement. Meals are served in First Class seating to passengers in bone china crockery. Alcoholic beverages are served complimentary.   In-flight Entertainment Air India aircraft are the envy of any radio station with a rich collection of music on board in different genres. Passengers can choose from Indian popular music, Indian Classical, beautiful Ghazals, Bollywood hits and English songs from Western Classical, Pop, Jazz, Country and Nostalgia. A special channel for Regional songs with different routes and demographics has been compiled to suit all passengers coming from different regions. Air Indias video programmes include a choice of the most recent English and Hindi feature films. The finest in comedy, nature wildlife, adventure, action and life style are wrapped in a One-hour video magazine. There are special movies in Tamil, Malayalam, etc selected for passengers travelling from Kochi, Kozhikode and Chennai to the Gulf and Singapore.  Ã‚   On Ground Facilities: Lounges, etc   Air India has its own exclusive lounges at Delhi, London, Hong Kong and New York in addition to the one in Mumbai. At other international airports, Air India has tie-ups with other international airlines or local Airports Authorities for lounge facility.  Ã‚  Ã‚  There is a lounge for unaccompanied minors as well.   Online Booking, Web Check-in, etc The quick, easy and convenient way to book AI tickets online through the Air India website. An e ticket will be generated and the details with the e ticket link will be emailed to the passenger.  Ã‚  Ã‚  Ã‚  Air India has extensive facilities for Web check in and Tele check in for its passengers to provide ease of facilities.